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Key features & functionality used by
Ideal Medical Source
  Accounting
General ledger
Accounts receivable
Account payable
Financial statements
Customer/vendor
  statements
   
  Sales
Sales orders
Sales invoices
   
  Inventory control
Graph inventory levels
   
  Purchasing
Purchase orders
Purchase receipts
Drop-shipping
   
  Management
Custom reports
   
  Return authorization
Manage customer/
  vendor return
  authorizations
   
 
 Company Background
 The Challenge
 The Solution
 The Result
 
 
  Company Background
Ideal takes business to heart

Founded by owner and president, Rick Haynes, who has been in medical sales business for over 25 years, Ideal Medical Source specializes in purchasing and selling new and pre-owned diagnostic ultrasound imaging equipment to both wholesale and retail markets. It is also a factory-authorized distributor for Philips Ultrasound equipment in Florida. Ideal’s expertise in the field of diagnostic ultrasound is the result of working directly with Hewlett Packard/Agilent Technologies, Philips Medical Systems, and Toshiba Ultrasound and Biosound for more than 10 years.

Ideal Medical Source is dedicated to offering diagnostic imaging solutions quickly and cost effectively to customers in North, South, and Central America, and the Caribbean, serving doctors' offices, hospitals, clinics, and mobile services in the cardiovascular market.
Ideal Medical Source runs on iCode’s Everest.
  The Challenge
According to Haynes, ultrasound equipment is time-and mission-critical and it's important that the software that runs the business lets all transactions be clean and accurate. "My transactions run $30,000 to $50,000 and sometimes upwards of $150,000. Like in any sales business, it's critical that we match our products to customers' needs," Haynes said.

Haynes started out his business with a laptop, QuickBooks, and Microsoft Office. "I just embedded an Excel spreadsheet into a Word document, and then added the database symbols from Act, which wasn't great," said Haynes. Ideal was forced to run databases that weren't integrated – two on QuickBooks, and a database of existing vendors, customers plus prospects on Act. "The databases lacked continuity to quotations because we kind of did them on-the-fly," Haynes added.
 
 


During this time he would use Post-It notes to write down his accounts receivables and payables. Some of the items in inventory were already paid for, and some of them carried a balance due. When it was just a handful of transactions to track, his little yellow pad worked well enough to allow him to determine how his business was doing. But this primitive system quickly became ineffective as his business grew.

Upgrading every year to the QuickBooks latest version, Haynes finally reached breaking point when he just couldn't trust the reports. "QuickBooks just didn't seem to suit out needs. I wanted to be able to assess my business' performance on at least a monthly basis," he said. "We were ready for changes; we were outgrowing the piece-meal we'd put together and I wanted something easier."

Haynes' accountant recommended a program, which he felt was marginal and didn't consist of a contact manager and therefore didn't meet all of his needs. "I wanted to buy a complete package and not pieces and customized things," Haynes recalled.
  The Solution
Having purchased Everest Advanced Edition 1.0 in April 2002, Haynes has never been happier. "Integrating everything with Everest really saves us time from creating a quote to making a purchase order or invoice – those types of things have become much smoother," Haynes asserted. "There's a real professional look and feel that we have to our business now."

With four full-time employees and a couple more working part-time, Haynes is still responsible for the majority of the sales, apart from just running the business. "What we've really gained is discipline, structure and integrity with Everest," said Haynes.

Today the front office assistant handles the accounting work, answers the phone, manages purchase orders from vendors, and makes sure things are shipped out on time. "With Everest what she does now is so much more efficient – it's cleaner and everyone can view it; with QuickBooks it was like flying with blinders on," said Haynes. Now not only is the front office much more productive, but the assistant also has the ability to handle more orders with accuracy and is much happier. "Overall, I think everybody in the office is much more productive. Even simple things like creating a quote can be done by anyone and it's ready in no time," Haynes explained. "I can go to my computer and pull up the quote and make some changes to it in a blink of an eye."

Everest has also improved collaboration and internal communication within the company. "The task manager is awesome – we never used an electronic calendar before - now everyone's networked. I get a task and forward it to the appropriate person. We are all in the same office but the trails and the ability to hand things back and forth has been great," Haynes said.

The company has improved productivity by 50%. “I think when you look at productivity you have to look at accuracy along with it. We thought we were productive with QuickBooks but in a lot of ways we were not accurate. We didn’t have any of our inventory in QuickBooks and now we have our whole inventory in Everest,” added Haynes.

Ideal Medical Source also drop-ships items ranging from $40,000 to $50,000 and carries about 700 unique items. "With Everest, we're able to have a clear idea of what we have in stock and on hand," said Haynes. Haynes pulls up sales quotes and reports, and uses sales and purchase order summaries to manage the usually large outstanding orders.

According to Haynes, when it comes down to accounting the company has been more productive from the standpoint of being able to do quotes accurately. "Everest has allowed us to balance our books for the first time. The accounting functionality in Everest has to be number one. The integration with quotes, invoices, and purchase orders has been huge," Haynes commented. "From the contact manager standpoint, I think the communication in the office is better, and with the reminders and the tasks, we all know what everyone's doing at a particular time. Inventory, too, is one area where we've just started to grow, and that has been a wonderful thing to see."

At Ideal Medical Source, employees are using most of Everest's functionalities – from accounting, inventory to contact management. Haynes plans to upgrade to Everest Advanced Edition 2.0 and implement e-commerce as well.
 
 
  The Result
Improved overall productivity by 50%
Saved time and improved operational efficiency with real-time information and smoother
  transactions
Enabled improved collaboration and internal communication
Better structured inventory and processes
 
 
   
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